Archive for February, 2002

SAAB CARS USA, INC. APPOINTS DIRECTOR OF CORPORATE COMMUNICATIONS

Posted on 26. Feb, 2002 by .

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2002-02-26

SAAB CARS USA, INC. APPOINTS DIRECTOR OF CORPORATE COMMUNICATIONS

NORCROSS, Ga. – Kevin Smith has been named Director of Corporate Communications at Saab Cars USA, Inc., distributor of Saab 9-3 and 9-5 automobiles. In this position he will be responsible for the strategic development and management of communication policies and public relations programs in the U.S., as well as for the coordination of PR activities in Mexico and Canada.

Smith, 38 years old, returns to Saab after a one-year assignment as Assistant Director of Communications at Cadillac. Since joining Saab in 1987, he has held a wide array of positions and responsibilities in the areas of customer relations, vehicle distribution, field management in sales, service and parts and training. Prior to the assignment at Cadillac, he was Manager of Public Relations at Saab. Smith attended the University of California, Irvine where he received a Bachelor of Arts degree in Economics.

“Kevin brings a wealth of experience from both his professional and personal activities in the automotive business and world,” said Dan Chasins, President and COO of Saab Cars USA, Inc. “Beyond his extensive professional experience, Kevin also raced cars for several years and he is currently restoring two vintage automobiles. I think cars are really part of his DNA.”Saab has expanded its PR presence by naming Dan Prescott as its Western Region PR representative. Dan, now based in Southern California, has worked at Saab’s Norcross headquarters since 1994, in both the PR and marketing departments.

At Saab Cars USA, Inc., Kevin and Dan join Steve Janisse, Product Communications Manager and Tiffany Cook, Media and Internal Communications Specialist. You can contact any of them at 1-800-GET-SAAB or via the following:

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Saab Cars USA Helps the Carter Center Raise Nearly One Million Dollars at Annual Benefit Weekend in Crested Butte

Posted on 26. Feb, 2002 by .

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2002-02-26

Saab Cars USA Helps the Carter Center Raise Nearly One Million Dollars at Annual Benefit Weekend in Crested Butte

Norcross, GA – Saab Cars USA, Inc. joined President and Mrs. Carter in hosting their 10th annual winter ski weekend in Crested Butte, Colorado February 6 – 10 to benefit the Carter Center. Former President Jimmy Carter and his wife, Rosalynn, founded the non-profit organization 20 years ago. The foundation supports programs that advance peace and health worldwide and have improved the lives of people in more than 65 countries.

The highlight of the weekend was an auction featuring a variety of corporate donations, personal and historical items. A maple four-poster bed crafted by President Carter brought the highest auction price of $250,000. Other donated auction items included a 2002 Saab automobile, which sold for $45,000. The buyers can select the Saab model of their choice.

“Rosalynn and I are grateful and pleased that so many people care about the work of The Carter Center. Their contributions give hope to suffering people worldwide,” said President Carter.

Among the 300 guests at the event were baseball legend Hank Aaron along with members of the FutureForce, a leadership program for at-risk Atlanta area youth.

“2002 marked the seventh year of Saab’s support of the Carter Center and its global programs,” said Dan Chasins, President and COO of Saab Cars USA. “We are proud to support an organization with such dedication to the advancement of human rights on all fronts – health, education, community development, and the cultivation of hope for those in need.”

Saab Cars USA, Inc. is the importer of Saab 9-5 and 9-3 automobiles for Saab Automobile AB and is headquartered in Norcross, Georgia, near Atlanta. For more information, please visit www.saabusa.com.

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Saab Automobile exceeds Sweden's new manufacturing emissions

Posted on 12. Feb, 2002 by .

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2002-02-12

Saab Automobile exceeds Sweden’s new manufacturing emissions reduction requirements by 8 years and 14 percentage points.

Trollhättan, Sweden – Saab cars have long been known for their efficiency. Their small displacement turbocharged engines have become synonymous with excellent fuel efficiency and reduced emissions. Now, the automaker has successfully turned its attention to reducing emissions in the manufacturing process.

Saab Automobile has one of the world’s most modern car painting facilities and some of the lowest levels of solvent emissions worldwide. New Swedish regulations call for a 50 percent reduction of hazardous organic substances, including solvents, over the 15-year period from 1995 to 2010. Saab’s improvements have allowed them to meet this requirement eight years early, by achieving a 64 percent emissions reduction in the last seven years.

Presently, Saab’s automobile production generates on average 5.1 lbs. of solvents per painted car compared with approximately 30.9 lbs. per painted car at the beginning of the 1990′s. This exceeds the European Union’s limit of 13.2 pounds by 61 percent.

“It is thanks to our enormously dedicated employees and well planned environmental efforts that we have been so successful,” said Saab AB Environmental Manager Bo Swanér.

During the 1990′s, the debate surrounding solvents and their detrimental effect on the environment raged, sparking Swedish authorities to take action. Comprehensive environmental goals were established, one of which called for a substantial reduction of hazardous organic substance emissions.

Refusing to invest in purification plants that would consume large amounts of energy and strain the environment, Saab chose instead to attack the problem at its source. These preventive methods include switching to materials that contain fewer or no solvents rather than installing high energy consuming abatement equipment. Saab has also invested in a new electrocoating process and paint shop for water-based materials to assist in the reduction of emissions. “These tactical changes are complemented by a cultural commitment to continuous improvement within the company,” said Swanér.

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