Saab Marketing

Posted on 22. Sep, 2006 by Ryan in 2000-2009, 900

On the thought of marketing, Saab has been working hard to make sure that they do what they need to do to keep moving ahead. My question is, why did someone, somewhere choose to eliminate the hatchback idea? I understand many of us want the Saab 9-1 to be out sooner than later because it will sell, but it must be a small car executed as a one-of-a-kind model, no platform sharing nor badge engineering either like the 9-2x.

I think the historical data speaks for itself (ie. look at the 900).

It is then clear, Saab needs to roll out this 9-1 model as a small 3-door true hatchback that runs on ethanol, with all wheel drive, and looks like a continuance of the last hatchback from the Saab 9-3 of 2002, but somewhat resembles the original 900 that embodies the new design language of the Aero-X.

For more information on the Saab 9-1 visit http://en.wikipedia.org/wiki/Saab_9-1

Tags: 9-3, 9-5, Automotive Component Group, car, model, new 9-5, new saab 9-3, saab, saab 9-3, saab 9-4x, saab 9-5, saab 9-5 wagon, saab 900, saab 9000, saab 99, Saab Automobile, saab ng900