General Motors Launches “GM Next”

Posted on 04. Jan, 2008 by Ryan in 2000-2009

This just in from General Motors.

And Now for Something Completely Different…
from GM FastLane Blog by Editor

By Christopher Barger
Director, GM Global Communications Technology

If you haven’t been able to tell over the last few years, GM is really, really trying to do things differently, and not just in the way we’re designing and engineering our products.

This means telling our story, and spurring conversations both with and among the driving public, in a more honest and open kind of way. Our blogs have always tried to stay faithful to that premise (even if we don’t always have the chance to engage as often as we’d like), and we plan to build on it going forward.

To mark the beginning of GM’s second century, we’re launching a new site today called GMnext. The idea is to engage different people in a global discussion about the future not just of GM, but about the future of personal transportation.

On the site, we’ll tell you about our ideas, our plans and our people that will lead us into our second century and tackle critical issues concerning energy, the environment and globalization. We encourage you to interact with the GMnext web site. Share your own ideas. Offer feedback. Tell us what we’re doing wrong, what we’re doing right and what we can do better. GMnext is about having a global conversation and we’re interested in hearing from all of you – from die-hard gearheads to casual car consumers, from supporters to critics.

In addition to unveiling the new site today, we’re also beginning the conversation and the entire GMnext program by having traditional and social media participate in a 24-hour chat with GM’s leaders and future leaders. It’s just the first of many activities we’ll be holding throughout the year until our centennial celebration in September 2008.

By the way, GMnext is not going to replace FastLane or FYI. Far from it. GMnext is a conversation focused on the next 100 years – the future of transportation and our role in that future. We still want to talk about things happening today as well, and we’ll continue having those discussions here on FastLane and FYI. The way we see it, opening as many windows for dialogue as possible is a good thing, and we’re looking forward to all of them – not just to mark our centennial, but from here on out going forward.

We hope you’ll be along for the ride. Here’s to the next century.

Tags: 9-3, 9-5, Automotive Component Group, car, General Motors, new 9-5, new saab 9-3, saab, saab 9-3, saab 9-4x, saab 9-5, saab 9-5 wagon, saab 900, saab 9000, saab 99, Saab Automobile, saab ng900