Saab Designer Profile – Einar Hareide

Posted on 05. Feb, 2008 by Ryan in 2000-2009, 9-3 SS, 9-5, Designers

Norwegian born, Einar Johan Hareide, began with Saab as a designer in 1985 and worked until 1989 before he decided take a job with Mercedes Benz briefly, then returned to Saab in 1991 as a designer until 1994. In 1994, he was appointed design director otherwise known as chief designer until 1999. It is important to note that Hareide worked alongside Björn Envall on the new generation 900 designs (Envall-Hareide era).

Einar Hareide was also responsible for the early introduction of the 9-5 until the first modification was made in 2002, the 9-3 which was the successor to the new generation 900, as well as the 9-3 Sport Sedan designs from 2003 until 2006, and exterior design until 2007.

Today, Einar Hareide has been running his own design business focusing on a variety of industries with offices in Moss, Norway and Gothenburg, Sweden called Hareide Designmill.

Photo Credit: Hareide Designmill

Work Experience:

1994 – 1999 Chief Designer, Saab Automobile
1991 – 1994 Designer, Saab Automobile
1985 – 1989 Designer, Saab Automobile

Education:

1985 – 1986 Transport Design, Center for Creative Studies, Detroit, Michigan
1981 – 1985 Master of Design, HDK Gothenburg

Tags: 9-3, 9-5, Automotive Component Group, Design Director, Designer, new 9-5, new saab 9-3, saab, saab 9-3, saab 9-4x, saab 9-5, saab 9-5 wagon, saab 900, saab 9000, saab 99, Saab Automobile, Saab Designer, saab ng900, Sweden