Production
Saab Automobile Canada Communications
April 1st, 2008, 8:48pm by Ryan - 5 Comments
Over the past few years, I have been trying to get in touch with Saab Automobile Canada about anything from questions, concerns, details, etc. and I have not had any luck.
I have sent e-mails, made phonecalls and no one from Saab Automobile Canada have gotten back in touch with me. I understand that this “customer service experience” is not unique to me and Saab History. If you are a Saab owner or enthusiast in Canada reading this, I hope you feel better knowing this experience is also not unique to you either. This non-existent communictions with Saab Automobile Canada seems to be a nationwide epidemic.
The folks on Trollhattansaab as well as another blog cite Saab Canada as failing to make updates on their website, respond to customer inquiries, poor Saab service experiences, provide pricing for the Turbo-X halo vehicle for Cross-Wheel Drive and numerous other areas.
The only information I have received in all of my persistent attempts to reach a human at Saab Automobile Canada has been a reference to someone who is the “Saab Brand Manager” with Saab Canada and of course that individual has not responded to me either. I can’t imagine that others have received more than that as sad as that is.
I guess my question is, who is actually running Saab Automobile Canada? Is there an actual management team solely responsible for Saab? I understand that they have only 31 Saab dealerships and those dealerships are also out of the loop when it comes to any corporate communication with Saab Canada as well.
I wonder how long this disconnect will run its course with Saab Automobile Canada because this communication or lack thereof is bleak at best as well as unsupportive of sales at the minimum.
I feel bad for the Saab Automobile Automobile as a whole, all of the 31 Saab dealerships in Canada, but most importantly, I feel bad for the Saab customers that have been turned off from a lack of information and/or quality sales or service experience.
Here’s hoping that this posting at least initiates a response, and if it does, it’ll also be sad because one shouldn’t need to go to great lengths in order to simply reach a human being these days in this small world, and even smaller world of Saab Automobile.
Categories: 2000-2009, Canada
5 Comments
Sounds like someone needs to put a burr under their saddle—hope you succeeded. Maybe there should be a letter writing campaign to Saab Sweden or GM about the sad state of affairs.
Ted Y,
No response as of yet, so the writing will be on the wall as time marches on. Let’s hope we get a response.
Wow, well it doesn’t really make me feel any better knowing I am not the only one ignored.
For the record, the “Saab Brand Manager” is a Swedish guy named Morten. His predecessor, Magnus Hansen, did a terrific job.
Kroum,
That’s interesting. You know, in everything I have heard so far, I have yet to be convinced that Saab Automobile Canada doesn’t involve more than just a single “Saab Brand Manager”.
I was hoping to hear that there were at least a group of 10 or 15 Saab exclusive management team, working every day on Saab Automobile Canada from Sales, Service and everything else in between.
What else do you know about Saab Automobile Canada?
I hope I am proven wrong here in this regard.
Ryan, I would not think Saab Canada is run by only one person – I am sure this Morten guy has a “brand team” behind him, and/or is also pooling resources from GM Canada.
All I know is that Magnus Hansen was a great brand manager – he was actively involved with the Saab community, loved advertising the brand, organized many interesting events, he was the man behind sponsoring the JL Racing team…
Just contrast this to the current state of inadequacy.
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