Comments on: Saab Automobile Canada Communications

By: Kroum

Kroum — Fri, 04 Apr 2008 02:36:23 +0000

Ryan, I would not think Saab Canada is run by only one person – I am sure this Morten guy has a “brand team” behind him, and/or is also pooling resources from GM Canada.

All I know is that Magnus Hansen was a great brand manager – he was actively involved with the Saab community, loved advertising the brand, organized many interesting events, he was the man behind sponsoring the JL Racing team…

Just contrast this to the current state of inadequacy.

By: Saab History

Saab History — Thu, 03 Apr 2008 21:16:34 +0000

Kroum,

That’s interesting. You know, in everything I have heard so far, I have yet to be convinced that Saab Automobile Canada doesn’t involve more than just a single “Saab Brand Manager”.

I was hoping to hear that there were at least a group of 10 or 15 Saab exclusive management team, working every day on Saab Automobile Canada from Sales, Service and everything else in between.

What else do you know about Saab Automobile Canada?
I hope I am proven wrong here in this regard.

By: Kroum

Kroum — Thu, 03 Apr 2008 19:06:25 +0000

Wow, well it doesn’t really make me feel any better knowing I am not the only one ignored.

For the record, the “Saab Brand Manager” is a Swedish guy named Morten. His predecessor, Magnus Hansen, did a terrific job.

By: Saab History

Saab History — Wed, 02 Apr 2008 21:32:06 +0000

Ted Y,

No response as of yet, so the writing will be on the wall as time marches on. Let’s hope we get a response.

By: saabyurk (Ted Y)

saabyurk (Ted Y) — Wed, 02 Apr 2008 00:24:22 +0000

Sounds like someone needs to put a burr under their saddle—hope you succeeded. Maybe there should be a letter writing campaign to Saab Sweden or GM about the sad state of affairs.