Saab Designs Implemented Throughout Austria Hotel

Posted on 30. Jun, 2009 by Ryan in 2000-2009

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Photo Credits: Saab Automobile Austria

Saab Automobile Austria have decided to work with the Rathauspark, to implement their “move your mind” advertising campaign throughout their hotel in Austria.

Saab will design in suite at the Austria Trend Hotel Rathauspark in Vienna.

The Swedish car manufacturer Saab, is known for its extraordinary design. Now, this also in the Saab suite at the Austria Trend Hotel Vienna City Hall Park in its application. At 45m2 Saab was now the slogan “Move your mind” in a creative and modern design language implemented.

For decades, enriching the exceptional cars from Sweden every street scene. Their engineers are famous for their unusual solutions in the automotive industry. So, it was also the goal in the design of the Saab Suite the presence of the grantor named creative stage. The cooperation between Saab and the Austria Trend Hotel City Hall Park was an innovative concept.

“The unique access, the Saab design language in the design of a hotel suite to implement, is very successful. Thus, we have once again the high degree of innovation shown by Saab,” said Mr. Stefan Mladek, brand manager Saab Austria. Even Gerhard Messinger, Managing Director of Verkehrsbüro Hospitality Group GmbH is pleased about the cooperation: “We have ongoing initiatives to offer our guests high-quality experiences to offer. The equipment of the new Saab-suite at the Austria Trend Hotel Rathauspark exclusive residence combines comfort with the Saab original design at an exceptional hotel experience. ”

The interpretations of the “Move your mind” motto found on designer lamps, Spiegelbeklebungen, the bedspread and the core of the staging, to the murals. The young Austrian artist Markus Maierhofer was with the creation of the operation – in the Gaffaband technology (a material that is in every car to be used repeatedly), he created impressive works, to see a portrait of a Saab convertible and – not least in This artistic representation – the motto that the Saab-minded driver to accompany all his ways: “Move your mind”.

The Austria Trend Hotel Rathauspark the 4-star category hotel is situated in a quiet location in the downtown government district in proximity to the Burgtheater. The neoclassical palace with its timeless elegance and modern equipment. The former home of world famous writers Stefan Zweig was built 1880 and now houses 117 elegant rooms and suites and a meeting room for 35 persons.

Verkehrsbüro Group

Verkehrsbüro The Group is Austria’s leading tourism group. In the three business divisions hotel, leisure tourism and business travel are about 3,100 employees operate. The annual turnover amounted to 2008 on 850 million euros.

Tags: artist, brand manager, Designer, Driver, Gerhard Messinger, managing director, Markus Maierhofer, Saab Convertible, Stefan Mladek, Stefan Zweig