Tag Archives: Dagens Industri

Saab Automobile Stops Production For 4 Weeks

Posted on 07. Dec, 2009 by .


According to SVT in Sweden, Saab Automobile has apparently stopped production for the next four weeks.

The reasoning behind this work stoppage which is normal during this time of year, is to allow the transfer to full-time production of the all new Saab 9-5 which we’ve seen in pre-production models thathave already rolled off the line in addition to the Saab 9-3 Convertible which is being transferred from Graz, Austria.

Saab stops production

Saab stops production at the factory in Trollhattan during four weeks at the end of the year.

Production resumed again in the second week into the new year.

The reason is that the factory need to be prepared for the production of the new 9-5 and the convertible model of the 9-3 who moved from Austria to Trollhättan.

“It is no strange and all stakeholders are informed as to what applies,” says Eric Geers, Director of Communications for Saab, told Dagens Industri.

Usually, Saab halt production for two weeks at Christmas and New Year holidays.


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Jan Ake Jonsson Speaks At Press Conference In Trollhättan

Posted on 26. Nov, 2009 by .



Dagens Industri and Swedish Radio West are both reporting on a recent press conference at Trollhattan’s Innovatum Tuesday night where Saab Automobile’s Managing Director, Jan Ã…ke Jonsson criticized the Swedish government for doing too little too late for his company.

Here is the article below.

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The Business Plan To Take Saab Automobile Up Market

Posted on 29. Oct, 2009 by .


“Upmarket (or high-end) commodities are products, services or real estate targeted at high-income consumers.”Wikipedia

Dagens Industri has recently posted what they believed to be a heavily summarized version of Saab Automobile’s new business plan.

This business plan effectively lists three phases of the plan, with the intent that by the final phase, the company will be fully transformed into an up market automotive manufacturer.

Saab History unlike many media outlets and blogs, decided to verify this information with official channels before communicating or speculating about it here online for the global public.

In my correspondence with folks at Saab Automobile AB, I have received responses from them stating that they cannot comment on this report. I would have liked to hear that it was either false, or had some truth to it. However, I did hear that “business plans can change” which leads me to believe that if this plan is in fact authentic, there could be some modifications to it as things progress and markets change, etc. If the plan is not authentic, then it really doesn’t matter what was in this list because we have no real idea if it’s authentic or not.

I can actually say that I believe this was just someone’s speculative editorial from Dagens Industri, from what I’ve learned from other insiders over the past week.

So, why am I posting this you may ask if I don’t believe it’s really authentic? Well, I think that for historical sake, it should be noted because who knows, maybe down the road the plan in part, could see the light of day and we’ll have a time stamped record of it here on Saab History for our reference.

Here are the phases from Dagens Industri of what they believe Saab Automobile’s business plan.

The 3 phases for Saab:

2010-2011: present phase

* 115.000 cars sold gives break-even financially

* Average price per car: 189.000 SEK / €18.3034/ $27,102.15 USD

2012-2015: transformation phase

* 80.000 sold cars gives break-even financially

* Average price per car: 208.000 SEK / €20.143 / $29,874.40 USD

* New models including a 9-5 Koeningsegg Edition

2016 – : premium phase

* 65.000 sold cars gives break-even financially

* Average price per car: 280.000 SEK / €27,160.26/ $40,215.54 USD

* New models including a New 900

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Saab Automobile States That Production Continues As Planned

Posted on 13. Aug, 2009 by .


Saab Automobile’s Gunilla Gustavs states that vehicle production continues as planned for both the next generation Saab 9-5 as well as the Saab 9-3x, as there are already 250 of those produced at this time according to Swedish Radio.

Saab Automobile is not delayed in terms of timetables for the production of the new cars, says Saab’s Information manager Gunilla Gustavs to Sveriges Radio West.

Earlier today, the unions and the IF Metall union denied information from Dagens Industri that the production of the Saab 9-5 would be delayed.

We reject the information from Saab Automobile the data by Gunilla Gustavs.

– I strongly deny it. We work according to our schedule in terms of new Saab 9-5, she said to Sveriges Radio West.

And Gunilla Gustavs is positive even in the case of new Saab 9-3 X.

– We have already made 250 Saab 9-3 X, and we will continue as planned.

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Saab History Receives NG 9-5 Photo From Dagens Industri

Posted on 08. Jun, 2009 by .



Photo Credit: Dagens Industri

Saab History has just received a nice high quality photo from the folks at Dagens Industry of the next generation Saab 9-5 sedan, complete with ng 9-5 SportCombi in the background (left) and also in the background, the 9-4x (right).

This photo also includes some folks at Saab Automobile AB, Eric Geers, Kjell ac Bergström as well as Magnus Hansson, Mats Fagerhag.

A thanks to the folks at Dagens Industri for this high resolution image, you can really start to see the clarity of the front grille member including SAAB wordmark, headlights and surrounds as well.

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Saab Automobile & GM Cooperate On Technology

Posted on 25. Mar, 2009 by .


Sweden’s Dagens Industri reports that Saab Automobile & General Motors have made an agreement on trademarks.

Interesting insight here, especially when it comes to reconstruction, indicating that

Here is a loosely translated version of that article that I managed to update here and there for more clarity from the original translation.

GM cooperation secured for Saab
Updated 2009-03-25 07:41

Saab Automobile reorganization group has secured the cooperation with General Motors, GM, for a long time to sell the Swedish car company. It reveals Saab Automobile CFO Lars Heron Castle. “GM will be a vital partner for Saab for at least five to ten years, where we are with a new owner has access to much of the technology we need,” says Lars Heron Castle.

“We change their technology to our offering of our safety technology, competence for chassis tuning and engine technology. But we retain our most advanced turbo technology, the reeds most safety technology and themselves, to maintain the strength of our brand,” says Lars Häger Borg, who has worked in Saab Automobile since 1997 and has an important role in the reconstruction effort.

Collaboration with GM planned so that Saab will begin with a number of cooperation agreements on technology and services that will gradually cut to be phased out after perhaps ten years and be replaced by cooperation with other partners.

This means that Saab can use GM’s platform technology to produce cars for a long time.

Reconstruction of Saab Automobile has lasted more than a month and it needs to come to closure in order to ensure market confidence. Lars Häger Borg does not believe that it is possible to have a buyer fully ready before the three-month recovery period expires.

“Our ambition is to have come far in the process during that time, with very specific facts about a new ownership structure. Then we have something to negotiate with the Government, so that it can put up a guarantee for a loan to make it easier for us to move forward, “says Lars Häger Borg.

He turns against Saab’s future opportunities are often judged on what has happened historically.

“We draw lessons from that Saab has been difficult to create profitability, but is aimed now at a future competitive Saab with acceptable profitability,” he says.

These parties are now talking with Saab may take part of descriptions of a company with an operating margin of 1-2 percent, a sale which is gradually growing and in 2013 reaches 140.000-150.000 vehicles, and a pace of development in which models are replaced after six years as competitors normally.

Saab claims that his company will meet the new objectives of a Development of 5-6 per cent of turnover, which is considerably less than the approximately 10 percent Saab has had before.

“By working smarter, it should go. It is no wonder that we have found it difficult to earn money, with full development and where the models often have been delayed or stopped. Our 9-5 model is now quite aged, and 9-3X was been out on the market before, “says Lars Häger Borg.

Buyers of Saab will be attracted by the value that has already been done in the next generation of 9-5 model and the new 9-4X. He indicated that 9-5 could be a month late and will be launched early next spring. 9-4X will be launched in the second half of next year. So far, approximately 6-8 billion invested in the new models, according to the DI.

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Production Concept