Tag Archives: social media

Saab Belgium Pushes On With I Love Saab Campaign

Posted on 11. Jan, 2010 by .


Saab Belgium that have been very proactive are continuing on with an “I Love Saab” campaign at their motor show that starts this week. They will even have the all new Saab 9-5 there!

I have to give them my best in the face of the news as of late.

With the aim of the Brussels Motorshow ahead, starting on the 14th of January (press day on the 13th) and where the all new 9-5 will be showcased, Saab Belgium (Beherman) is preparing a communication campaign, using ‘I love Saab’ as a central theme.

You can find the logo of the campaign attached.

We are creating

– leaflets
– ‘I love Saab’-badge to pin on our shirt
– stickers
– a new micro-website www.ilovesaab.be ( live on the 14th of January)
– social media like Facebook, etc

and lots of other merchandising is being created to strengthen the feeling
of all Saab lovers.

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Saab History Launches Global Social Media Initiative

Posted on 18. Oct, 2009 by .





Saab History Launches Global Social Media Initiative

PORTLAND, ME – Saab History launches global social media initiative for cross-coverage on prominent mediums.

Launched in 2006, this social media information resource has been operating as a traditional RSS feed based blog environment.

Today, Saab History has begun officially phasing in familiar social media resources such as Facebook, Twitter & YouTube. Visitors to the site will now have more access to the information through these alternative mediums.

“It is important that in new age of social media networks, your accessibility to this resource continues in an expanded form, keeping the information you have come to expect while allowing you more ways to experience it”

As Saab’s History continues to be written, the more resources that cover this history, the more educated and informed existing and prospective followers of Saab will be.

The site www.saabhistory.com, is owned and managed independently from Saab Automobile, Koenigsegg, GM and any other affiliates


Ryan Emge, Editor, Historian & Promoter
New England, USA

Saab History – Past, Present & Future

E-mail: info@saabhistory.com
Web : http://www.saabhistory.com
RSS: http://www.saabhistory.com/feed/
Facebook: http://www.facebook.com/pages/Saab-History/155470094884?ref=nf
twitter: @saabhistory
YouTube : http://www.youtube.com/user/saabhistory

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Saab Automobile, “To Be Continued” Print Advertisement

Posted on 28. May, 2009 by .


Saab Automobile AB, as part of their social media push, have launched a new flickr photo account complete with some of their new print ads.

This is my favorite ad here, spanning the entire product lineup since 1937 as an aircraft manufacturer to the future, take a look below!

Now that’s a serious SAAB History visual, don’t you think?


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Saab Automobile AB Launches New Blog To Complement Saab History & Saabs United Blogs

Posted on 08. May, 2009 by .



Saab Automobile AB, in an attempt to complement with Saab History and Saabs United, has just launched a new blog. The blog seems to be mirroring some efforts of the other two sites while it has a constant feed of other global threads about Saab news, no real editorials, etc. If I say any more, I’ll be giving them more ideas on how to improve it.

The question now, is who is actually going to be writing the news that has a long history of blogging, social media, and a substantial amount of information and contacts to pull from.

I wonder if there are opportunities for two well-known editors at Saab History and Saabs United to contribute and work with this new blog?

Here is their direct web link.

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Production Concept